smooxRadar – Competitive Ad Intelligence
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smooxRadarJournalAnalyses & customer stories

Insights from
practice.

What changes in your competitors’ advertising, how to spot errors in your own campaigns and what customers learn from their sightings.

More articles

  1. 02

    Customer story · Feinripp Studios GmbH

    PMax: The assets are approved. What does the finished ad look like?

    Jochen Ihl from the media agency feinripp explains what changes in client meetings when his team can show the ads that were actually served.

  2. 03

    Competitor monitoring

    Discounts yesterday, service today: when do you notice a competitor changing its message?

    A single ad can be a test. Only a comparison over time shows whether a message keeps coming back. What your team should look out for.

  3. 04

    Brand Safety

    A client reports a questionable ad placement. What does your team need now?

    A screenshot lands in your inbox. How to check the find, reach the right person and record the decision for the next campaign.

  4. 05

    AI visibility

    Management asks an AI for providers. Your brand is missing. Now what?

    One answer causes unrest. How to check which customer questions regularly bring up competitors and where your brand appears.